Growth Mixtape Podcast with Bob Mathers

Be Radically Authentic, and Just Shut the F*ck Up with Bob London

Bespoke Projects Season 1 Episode 14

Today we talk to Bob London, or as I call him, "Mr. Curious."  Bob is basically a professional listener.  He is an expert in helping people connect and understand one another, and is the mastermind behind the concept of Radically Authentic Discovery. 

The idea of curiosity is something I’m incredibly passionate about and is the core idea behind this podcast.  So this conversation meant a lot to me.  

I talk to Bob about chasing our curiosity in both our personal and professional lives, and he shares practical tips on building richer relationships by embracing awkward silences and simply shutting the fuck up.

Connect with Bob:
LinkedIn
Website

Key Takeaways:

  1. Curiosity as a Superpower: Curiosity is often undervalued in business but is crucial for understanding customers and driving growth.
  2. Customer Listening Tours: Conducting genuinely authentic, open-ended conversations with customers will reveal hidden insights you’ll never get from surveys or data.
  3. Radically Authentic Discovery: Techniques to teach teams how to have strategic and revealing conversations with customers.
  4. Bridging the Gap: Many companies claim to be customer-centric but fall short. Listening to understand is a unique skill set that companies need to invest in.
  5. Challenges of Listening at Home vs. Work: Effective listening can be more challenging in personal relationships where we have history and emotions to contend with.

Resources:

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Connect with Bob Mathers
Website
LinkedIn

People on this episode